The Best Song In The World
My current favorite song in the world is the Toyota of Nashua jingle. Sorry to burst your bubble, you Kars for Kids jingle fans. I'll admit that Kars for Kids is unforgettable, but Toyota of Nashua's dramatic final crescendo harkens back to the 1980s, when God reached down from above and bestowed upon us humans Anthem Rock. Just listen to the gut-wrenching homage to those heady days at the end of the jingle:
Now that I've proved that the TON jingle would smoke any competitor in a head-to-head jingle smackdown, I'm planning to take my case on the road to see if I can get some purchase around the idea of a Grammy nomination.
Wish me luck as I break the news to my wife and kids that I've started a new unpaid career in jingle-promotions.